Chipotle begins labeling GMO burritos

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Chipotle Mexican Grill announced it has begun labeling all the ingredients the chain uses that contain genetically modified organisms. It becomes the first U.S. restaurant chain to include such labels.

Chipotle Burrito Chipotle joins Whole Foods Markets and Ben and Jerry’s as major U.S. brands that shun GMOs. Whole Foods became the first U.S. food retailer to label GMO ingredients, and Ben and Jerry’s said the company will replace all GMO derived components in its ice cream.

Chipotle, however, says going GMO-free will be difficult. The chain is working to reduce the GMO content of its ingredients but doesn’t expect to achieve a 100 percent GMO-free menu, given what it describes as the nature of the U.S. food industry.

Chipotle posted a list on its web site that identifies which ingredients contain GMOs. Twelve of the 24 ingredients are labeled with a red “G,” and that includes chicken, pork, rice and tortillas. The meat products qualify for the red G because they are cooked with soy oil. Chipotle advertises its meat products as “responsibly raised” without hormones or antibiotics.

The Chipotle website states that the restaurant plans to move away from using any genetically modified ingredients in the future and “recently switched our fryers from soybean oil to sunflower oil” because commercial sunflower oil is GMO-free.



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Robert    
Mo  |  June, 21, 2013 at 09:33 AM

Yeah!!! I'll even try to frequent them more often.

A G    
ND  |  June, 21, 2013 at 09:37 AM

Sold their soul to the anti-gmo activist movement. They won't get my patronage!

Mark    
IL  |  June, 21, 2013 at 09:59 AM

Ok, The public demands Clean healthy food. We come up with crops that use no insecticide. Were not polluting the environment. Were producing more food. It's more affordable. Everyone can enjoy a good meal. Now a select few wants us to produce less, Back to using manure as organic fertilizer. Back to weed infested crops, (grains) Just so a few selected can enjoy what the Great grand parents had. Less food & starvation. & no better health for all people. My family not going to Chipotle. Do what they want. It's a free society. Until they show the money, It's not happening. It has to be profitable for the farmer. Not just the Doctors & Lawyers - They way I look at it - I am at the top of the food chain. If they want good food. Pay for it !

JB    
June, 21, 2013 at 10:19 AM

No worries AG, I'll be glad to pick up where you left off :)

Great, let the market work    
Nebraska  |  June, 21, 2013 at 10:24 AM

So when hordes of customers pour into Chipotle and shun all the other big burrito chains, we'll have further evidence that mandatory GMO labeling isn't necessary because competition will drive labeling. And if this doesn't happen, we'll know that most consumers couldn't care less and this would also suggest that GMO labeling isn't necessary. Either way - thanks, Chipotle, for finally taking a market-based approach. Do what you want with your products, and let other businesses and consumers make their own decisions.

jmcv02    
manhattan,ks.  |  June, 21, 2013 at 06:57 PM

Stopped eating at Chipotle long ago, and whole foods is just expensive food with crappy quality. I have never noticed any difference in the food whether its organic or gmo. Good for Chipotle if you want to make money on the ignorance of people go right on ahead.

lannit    
Western Massachusetts  |  June, 21, 2013 at 08:54 PM

I think Chipotle's strategy is a bit risky... They are asking their customers to knowingly eat food with GMO ingredients and I think many potential customers will balk at this option. In addition, they may be overly optimistic about how fast they can source non-GMO ingredients for their menu items and may be stuck with offering them for quite a while. Since clearly one half of all their food items have GMO ingredients and they will continue to use GMO soy oil for the foreseeable future, I won't be going there until they've replaced all their food items with GMO ingredients. I don't eat any foods with GMO ingredients now and would advise others to do the same. It's not just a problem with GMO crops but also with the Roundup herbicide frequently used with GMO grops. If you'd like to know more, see the following well-documented report which debunks several pro-GMO myths regarding the safety of GMO crops for animals and humans: http://www.earthopensource.org/index.php/executive-summary

Doc    
Midwest  |  June, 23, 2013 at 11:02 PM

Yet another depressing example of society allowing emotion rule over science. Cudos to Chipotle holding fast to company values. It's unfortunate for them that I do not agree with it and will not subsidize their liberalism. Too bad becuase they do make a pretty good burrito.

DG    
Heartland  |  June, 24, 2013 at 08:19 AM

Stay in Mass. Thanks.

jmcv02    
manhattan, ks.  |  June, 25, 2013 at 05:32 PM

I started reading the report and had to stop after a while when a little facting checking was debunking these "claims". When some of the references include the associated press, friends of the earth, and the BBC I start to doubt the validity of its claims. Pretty of real science articles out there that deserve more attention....

jmcv02    
manhattan, ks.  |  June, 25, 2013 at 05:32 PM

I started reading the report and had to stop after a while when a little facting checking was debunking these "claims". When some of the references include the associated press, friends of the earth, and the BBC I start to doubt the validity of its claims. Pretty of real science articles out there that deserve more attention....

maxine    
SD  |  June, 30, 2013 at 06:34 PM

If Chipotle owners want to be honest about this, they will note on their labels that the best of science in the USA and abroad has found no problems attributable to GMO's; Further, that LESS chemicals are used for raising modern crops; and they should mention that anti-GMO hysteria is fueled by people trying to gin up more support for the more costly, non-traditionally raised crops; then top it off by stating what it costs to post the labels, and that their customers have to pay the price of the information.

Carol_R    
July, 05, 2013 at 03:22 PM

GMO food all heavilyy uses insecticides. It's designed so that you can bath the vegetables in Round-Up which is highly toxic and it will kill the weeds but not necessarily the vegetable plant. So if you eat GMO vegetables/grains you are consuming huge amounts of toxins.

Hank    
Kansas  |  July, 05, 2013 at 10:06 PM

Carol_R: You have no clue what you are talking about. You have no idea how GM crops are used or how it affects the food from those crops. Please refrain from posting comments until you have a basic understanding of biotechnology.


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