Greensboro, NC (June 24, 2009) – Four North Carolina beef cattle enthusiasts received first place honors in the “Ultimate Heifer Makeover” competition held during the North Carolina Junior Beef Roundup, June 5-7, 2009, at the North Carolina State Fairgrounds in Raleigh. The event was sponsored by Novartis Animal Health US, Inc., which is headquartered in Greensboro, NC.
Sarah McEntire of Four Oaks, NC, Jordan Kennedy of Kinston, NC, and Jordan and Sidney Cox of Trenton, NC, were this year’s winners of the competition, which showcased cattle fitting skills and team work. Each member of winning team received cattle grooming clippers and an award medal. Second and third place team participants received gift certificates for cattle grooming supplies and award medals.
“We were pleased to see the number of exhibitors interested in taking part in the contest this year,” said Bryan Blinson, executive director of the North Carolina Cattlemen’s Association. “We changed the contest name and the rules so that participants could focus on basic grooming skills and work easily as a team. When exhibitors heard that Novartis would be sponsoring prizes that support their passion for showing cattle, they got very enthusiastic and competitive. It was hard for the judges to determine the winners.”
A total of 36 participants made up nine teams that took part in the event. Each team was required to have four members, and only one member could be between the ages of 17-21 years – all others had to be younger. Beef heifers used in the contest had to be entered in the cattle show.
Once all teams had finished preparing their heifers in the wash area, they were timed for 30 minutes to finish grooming their cattle. Only clippers, conditioning products, blowers, combs and brushes could be used. Once the time ran out, one member from each team presented their team's heifer in the show ring to four judges who asked questions, evaluated work and determined the winners.
“Events like this that support youth who have an interest in beef cattle production are very important to us [Novartis],” said Wade King, eastern region cattle sales manager for Novartis Animal Health. “It is a way for the company to give back to our customers and their children, as well as provide encouragement to young people to stay involved in the beef cattle industry in the future.”