Addressing the perception of the “factory farm” and farm size

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A panel is set to compare large and small farms on Food Day, a topic entering public conversations following advertising campaigns launched by such companies as Panera and Chipotle.

The U.S. Farmers and Ranchers Alliance (USFRA) has announced the moderator and panelists who will address the similarities and differences between small and large farms in the discussion, "Farm Size: Does It Really Matter?" on October 24.  

Other topics on the docket include farm ownership, sustainability practices and the effect these issues have on consumer perceptions.

The panel, moderated by noted food author and Bloomberg News reporter Alan Bjerga, includes:

  • Leah Beyer, Farmer, Shelby County, Ind.
  • Jamie Cruz, Owner/Grower, Springdell Farm, Littleton, Mass.
  • Michael Jacobson, Founder, Food Day and Executive Director, CSPI
  • Bill Luckey, Farmer, Columbus, Neb.
  • Lori Renzi, Vice President, Brand Strategy and Development, Charlie Baggs Culinary Innovations
  • Bruce Rominger, Farmer, Rominger Brothers Farm, Winters, Calif.
  • Michael Swanson, Ag Economist, Wells Fargo Bank

"This is one of our strongest panels yet and it's fitting since they'll be examining one of the hottest topics in the agricultural community: farm size," said Bob Stallman, chairman of USFRA and president of the American Farm Bureau Federation. "The purpose of the Food Dialogues events is to join in balanced discussions on provocative topics, like farm size, and our goal is to create a conversation that examines this subject from all angles. By holding this event on Food Day, we hope to reach a broader audience in Boston and online."

The planned 2-hour discussion begins at 1:00 PM EDT and will stream live online at

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corrine wynne    
October, 10, 2013 at 09:16 AM

You STILL.dont get it! They dont see factpry farming as the SIZE of the farms, now you folks know less than city people. They see people who farm their animals into a bankroll no matter the size og the farmsif they see abusive practices. Which we are large farmers and people explain to us our hard pasture rotations of 50 years, the animals including chickens are able to roam, no one under certain size or age is hauled to slaughter. We draw tge line at cages and horse slaughter, we have health standards and we are transparent, people actually come and view our operation, schools, etc. anytime nothing is hidden. You folks want to blow all the Actual reasons why people r angry. The cages, the abuse, the neglect, the poor attitudes or lets just say bad attitudes you project on other people. Your anti activists stance proves your hiding something from the public. And the fact your forming a publicity panel to Cover the garbage up

Colo  |  October, 10, 2013 at 02:34 PM

Your halo fell off a long time ago, Corrine. The term "factory farm" has been drummed into the conscience of non-farmers for years by the Animal Rightists. It is merely one of their fund raising gimmicks. They have no interest in exploring any facts concerning animal production, only which emotional lever will raise the most money.

SW MO  |  October, 10, 2013 at 03:01 PM

Little more jibberous than normal. Corrine may be on the sauce again. It's not profitable to neglect livestock whether you are a big or small operation. I'm guessing yours is not profitable because you don't haul anything to market (slaughter).

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