A panel is set to compare large and small farms on Food Day, a topic entering public conversations following advertising campaigns launched by such companies as Panera and Chipotle.

Addressing the perception of the “factory farm” and farm sizeThe U.S. Farmers and Ranchers Alliance (USFRA) has announced the moderator and panelists who will address the similarities and differences between small and large farms in the discussion, "Farm Size: Does It Really Matter?" on October 24.  

Other topics on the docket include farm ownership, sustainability practices and the effect these issues have on consumer perceptions.

The panel, moderated by noted food author and Bloomberg News reporter Alan Bjerga, includes:

  • Leah Beyer, Farmer, Shelby County, Ind.
  • Jamie Cruz, Owner/Grower, Springdell Farm, Littleton, Mass.
  • Michael Jacobson, Founder, Food Day and Executive Director, CSPI
  • Bill Luckey, Farmer, Columbus, Neb.
  • Lori Renzi, Vice President, Brand Strategy and Development, Charlie Baggs Culinary Innovations
  • Bruce Rominger, Farmer, Rominger Brothers Farm, Winters, Calif.
  • Michael Swanson, Ag Economist, Wells Fargo Bank

"This is one of our strongest panels yet and it's fitting since they'll be examining one of the hottest topics in the agricultural community: farm size," said Bob Stallman, chairman of USFRA and president of the American Farm Bureau Federation. "The purpose of the Food Dialogues events is to join in balanced discussions on provocative topics, like farm size, and our goal is to create a conversation that examines this subject from all angles. By holding this event on Food Day, we hope to reach a broader audience in Boston and online."

The planned 2-hour discussion begins at 1:00 PM EDT and will stream live online at www.FoodDialogues.com.