NCBA's live show will address 'state of the industry'

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DENVER – Drought, fires, floods, regulatory overreach, skyrocketing input costs and record herd shortage are all issues cattlemen and women have unfortunately become very familiar with over the past couple of years. NCBA’s Cattlemen to Cattlemen will take a closer look at the current state of the beef industry during a live call-in show on Tues., Nov. 13, at 8:30 p.m. Eastern Standard Time (EST) on RFD-TV.

“Our industry has weathered through tough times. By being resilient, cattlemen and women stick it out and come out stronger on the other side,” said National Cattlemen’s Beef Association (NCBA) CEO Forrest Roberts. “This special episode of NCBA’s Cattlemen to Cattlemen will allow us to answer questions, listen to producer concerns and discuss strategies that are crucial in helping ranchers have successful cattle operations, while continuing to produce the safest, highest quality beef in the world.”

Joining Roberts on the panel are NCBA President J.D. Alexander, Vice President of Government Affairs Colin Woodall, CattleFax CEO Randy Blach and Executive Director of Producer Education Dr. John Paterson. Viewers can ask the panel questions by calling 1-888-824-6688 or by e-mailing their questions to C2C@beef.org. They are also encouraged to join NCBA by calling 1-888-824-6688 or visiting NCBA’s website.

The program will be broadcast again on RFD-TV Wed., Nov. 14, 2012, at 10:30 a.m. EST and Sat., Nov. 17, 2012, at 9 a.m. EST. In addition, all episodes of NCBA’s Cattlemen to Cattlemen are available on the program’s website. The program is also on Facebook and can be followed on Twitter.

NCBA’s Cattlemen to Cattlemen is an award-winning program providing information on the U.S. beef cattle industry since February 2007. Sponsors of the program include Purina Mills; John Deere; Pfizer Animal Health; Merck Animal Health; and Dow AgroSciences.



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