The American Angus Association experienced significant growth in registrations, transfers and memberships in fiscal 2004, which ended Sept. 30. The Association recorded 298,770 registrations, the most since 1975.
“Right now is a great time to be in the Angus business,” says John Crouch, executive vice president of the American Angus Association. “As the demand for Angus genetics, not just black-hided cattle, has grown our membership has responded. They have registered and transferred more Angus cattle.”
Registrations were up more than 6 percent from the previous year, with 298,770 registrations processed. Transfers, which represent the sales of cattle to new owners, also increased with a total of 181,759, up more than 9 percent from a year ago.
The number of regular members grew 12 percent, with 3,266 adults joining. New junior memberships remained steady at 1,384.
Reports of Angus cattle sales showed growth as well. Consignment, production and dispersion sales attended by Association regional managers showed average prices of bulls at $2,707, females at $2,636 and an overall average of $2,677.
Angus breeders continue to use Angus Herd Improvement Records (AHIR) to keep performance records in order to focus on genetic improvement. A 2-percent increase in participation was posted with 8,441 herds submitting just more than 741,000 records. Those records include 297,330 birth, 294,431 weaning and 149,272 yearling weights.
Sales of Certified Angus Beef® product exceeded half a billion pounds for the fifth consecutive year. Annual sales of 507 million pounds reflect a decrease in sales for the first time in years. Of the total pounds sold, retail licensees sold a projected 276 million pounds, while food service sold a projected 160 million pounds.
Jim Riemann, Certified Angus Beef LLC (CAB) president, highlighted the brand’s success in a difficult market, made possible by following key principles of brand building. “We have faced challenges we never dreamed of,” he said, pointing to BSE, the closing of international borders, high beef prices and a shortage of cattle qualifying for the brand. “In light of these challenges, the keys to successful branding have held true and contributed to success for our brand partners,” Riemann said. “It’s about product, people and integrity.”
Nearly 12 million head of cattle were visually identified as being eligible for the CAB program. Of those, 1.86 million met Certified Angus Beef® product specifications, for a 15.6 percent acceptance rate.
The American Angus Association is the world’s largest beef breed organization, with headquarters in St. Joseph, Mo. The not-for-profit company and its subsidiaries, Certified Angus Beef LLC, and Angus Productions Inc., and its affiliate, the Angus Foundation, provide programs and services for its members and their customers, while promoting the Angus breed and supporting education, youth and research. For more information about the Association, go to www.angus.org
American Angus Association