Beef Products Inc., the company at the center of the lean finely textured beef -- infamously known as pink slime -- controversy, has set up a website to correct misinformation and educate consumers on its products.
The site -- http://pinkslimeisamyth.com/ -- includes a statement from BPI founder Eldon Roth, saying its Boneless Lean Beef Trimmings are "safe, wholesome, and nutritious."
The site links to supporting editorial content from the Food Safety News website among other sources.
Another posting sets the record straight on the "Top 7 Myths of 'Pink Slime.'"






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