My Beef Checkoff: January beef edition

Barbara Jacques has a broader view of what art really is, maybe because she taught it for years and maybe because it influences the way she looks at the cattle business. FULL STORY »

My Beef Checkoff: January dairy edition

Based on what millennials say is important to them, your Beef Checkoff Program is working diligently to make real, meaningful connections with these consumers. FULL STORY »

Beef Briefs: January 2014

Staff of the American National CattleWomen, a contractor to the Beef Checkoff Program, are ramping up efforts for the 2014 “Moms, Millennials and More” program. FULL STORY »

Clean management review for Beef Board

A management review of the Cattlemen’s Beef Board (CBB) by the Livestock, Poultry and Seed Program of USDA’s Agricultural Marketing Service (AMS) verified that the Beef Board is operating within the provisions of the Beef Promotion and Research Act and Order. FULL STORY »

New cuts key to sustaining U.S. beef growth in Taiwan

Taiwan’s love for American beef is evident by the growth in exports to the Asian island nation this year, and U. S. Meat Export Federation (USMEF)-Taiwan’s team, contractor to the Beef Checkoff Program, is exploring new channels to sustain that progress. FULL STORY »

Visiting social media team feeds consumer opinions in South Korea

Today we have “citizen-journalists”, each carrying a smart phone with a Facebook, Twitter or Pinterest account, giving personal observations to their family, friends and followers. FULL STORY »

My Beef Checkoff: December beef edition

“Like” MyBeefCheckoff on Facebook for the latest news and updates. FULL STORY »

My Beef Checkoff: December dairy edition

On Nov. 22, the Beef Checkoff Program launched a holiday Facebook promotion targeting the millennial demographic. During the eight-week sweepstakes, participants can enter to win two iPad Airs. FULL STORY »

Jolley: Barbara Jacques discusses the art of being a cattlewoman

Barbara Jacques has a broader view of what art really is, maybe because she taught it for years and maybe because it influences the way she looks at the cattle business. FULL STORY »

Cooking with beef: Classic tenderloin with cranberry drizzle

Nothing satisfies your family’s hunger — and nutritional needs — like beef. Packed with ten essential nutrients, beef helps fuel healthy and active lifestyles at all life stages. FULL STORY »

USMEF deepens ties with Middle East beef importer

Leading Middle East beef importer and gourmet retailer Kaylani Food Center is working closely with USMEF to introduce a new generation of customers in Jordan and beyond to high-end U.S. beef products. FULL STORY »

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