1. The "Beef. It's What's for Dinner" campaign kicked off in May of ____.
B. 1992
2. Consumer recognition of the beef industry slogan has reached as high as __ percent during its run.
C. 86
3. The latest comprehensive econometric model identifying the value of a cattleman’s checkoff dollar indicates that producers get a return of ___ for every dollar invested.
D. $5.55
Congratulations to the winner of the August Beef Checkoff Quiz, Ike Bartels, Manhattan, KS.





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