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Seedstock purchases made this fall and next spring can affect the performance and profitability of a cow-calf operation for years, and Kent Andersen, PhD, associate director technical services, Pfizer Animal Genetics, recommends that producers look for animals that come with genomic information.
“DNA technology is especially valuable when evaluating young, unproven seedstock,” Andersen says. “This information allows producers to make purchase decisions with greater assurance for important traits such as marbling, feed efficiency and coat color.”
Pfizer’s GeneSTAR test includes Molecular Value Predictions for feed efficiency, marbling and tenderness. The reports also include percentile ranks, which are determined by benchmarking each animal against hundreds of its breed contemporaries in the Pfizer Animal Genetics database.
In addition, palatability trait rankings and color genotypes help producers select cattle that can enhance their profitability, as well as consumer satisfaction. “Designed using data from more than 25,000 cattle representing more than 40 breeds and breed composites, the Palatability Index helps producers identify and select animals that will transmit genetic merit to offspring for more favorable eating experiences,” Andersen says.




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