Chuck Jolley

Five minutes with Cevin Jones and “Beef. It’s What’s for Dinner"

If you’re a cattle rancher of a certain age, you remember them; great ads with Robert Mitchum’s deep voice booming “Beef. It’s What’s for Dinner” while Aaron Copland’s “Rodeo Hoedown” played in the background. FULL STORY »

Jolley: What is to become of beef?

My mother-in-law hated lamb. She grew up during the depression when national consumption was much higher than today’s paltry .8 pounds per capita. She saw it as a cheap protein resource when she was a tot and was appalled at the price it commanded when she grew older. FULL STORY »

A visit with CBB member Chris Hutton, President of Sampco

Chris Hutton came to the Cattlemen’s Beef Board by the longest route. He was born and raised in Argentina and University-educated in Australia before finding himself in Chicago as President of Sampco, Inc., a JBS Company that imports a hefty menu of beef products. FULL STORY »

Jolley: Do Memorial Day sales signal a permanent downturn?

The stats are in and Memorial Day weekend beef sales were disappointing, not exactly the great kickoff to the summer grilling season we wanted. FULL STORY »

A conversation with Dr. Jim Marsden about the safety of beef

Are you old enough to remember these TV commercials in the 80’s? “When E.F. Hutton Talks, People Listen.” In every industry there are certain heavyweights who fit into that same commercial description. No matter what the chatter might be, their words will be heard above the racket. FULL STORY »

Meat industry associations quick to attack the new MCOOL rule

Jeremy Russell, NAMA directory of communications and government relations, said, “This Final Rule is not significantly different from the Proposed Rule. It will exacerbate costs, particularly for independent packers that need to commingle animals to run their plants near capacity. FULL STORY »

Jolley: A talk with Texas CBB member Dave Edmiston

Dave Edmiston called me while I was sitting next to a cattle trailer in the middle of Iowa. I was wondering why the tractor pulling it was festooned with a cartoon image of a flaming pig, but then I was in the middle of Iowa. FULL STORY »

Jolley: Five Minutes with Dr. Michael Doyle and those Superbugs

You should have read it. The story was in all the newspapers last month. Issued by the Food and Drug Administration, it was called the NARMS (National Antimicrobial Resistance Monitoring System) study and it created panic in the streets. FULL STORY »

Jolley: CBB member Jimmy Maxey knows beef from calf to cutlet

Jimmy Maxey was raised on a family ranch; actually, it was the second homestead. His father, Jim Maxey, Sr., started raising cattle on Bethel Island, a five-square-mile chunk of river island about an hour east of San Francisco. FULL STORY »

Jolley: HSUS hangs Wyoming Premium Farms

Yup, they strung ‘em up from the nearest tree. Left them slowly twisting in the wind. The trial will be held later, but this hanging was done just to save some time. Wyoming Premium Farms was already found guilty in a kangaroo court. Judge Roy Bean presided. FULL STORY »

Jolley: 5 Minutes with Matt Liebman and sustainable agriculture

Iowa State’s Dr. Matt Liebman is a professor of agronomy and holds the Henry A. Wallace Endowed Chair for Sustainable Agriculture. He studied biological sciences at Harvard University and earned his Ph.D. in botany from the University of California-Berkeley. At ISU, he focuses on how to use ecology to maintain or increase agricultural production while reducing dependence on chemicals and fossil fuels. FULL STORY »

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