The beef checkoff’s consumer marketing program goes well beyond digital marketing, including access to a host of myths/facts and research about beef production, nutrition and flavor, as well as tips and tricks for making their beef and veal experiences excellent every time. Another important marketing element includes:

INFLUENCERS: Sharing beef research and expertise with people and organizations who influence consumers’ decisions about buying and eating beef – like doctors and other medical and health professionals, dietitians, nutritionists, educators, food bloggers and personalities, trainers, athletes…. the list goes on. Learn more and SHARE today!