The first of two new checkoff-funded online beef games now has launched at, celebrating how producers care for animals and the land and provide quality beef products using a variety of production methods. “The Steaks are High” game invites users into the world of beef production, from cow-calf operation, to livestock auction, stocker ranch and feedyard. Users select a virtual guide, representing a variety of careers in the industry, to lead them through the beef production process. This game reinforces key mathematics standards for third- through fifth-grade students. The game and all supporting resources are aligned to national learning standards to increase use in the classroom. Access The Steaks Are High: game; accompanying less plan; activity sheet and the Beef Heritage eComic. The checkoff’s second My American Farm game, “Grocery Grab,” is in final production stages and on track to launch soon!