Do you want to have more say in how your beef-checkoff dollars are invested? Then maybe you should think about serving on the Cattlemen’s Beef Board! Throw your hat into the ring by sharing your interest with one of the more than 260 certified state beef organizations, which can nominate you for consideration by the U.S. Secretary of Agriculture. Hear from Amelia Kent, Louisiana cow-calf producer and one of the newest Beef Board members, about why she is ready, and willing, to serve the industry. And, from Melvin Medeiros, California cow-calf and dairy producer and another new Beef Board member, about how he believes the checkoff is his investment into the next generation, which makes him eager, and excited, to serve the industry.